INFLUENCER: Born Licensing’s David Born reviews the stand out ads from Bud Light, Mercedes and Stella Artois for Little Black Book.
The Super Bowl is the time of year where advertisers fight for the attention of millions who are actually willing (and wanting!) to be advertised to. We see Super Bowl viewers along with those of us that enjoy the ads but not the football ready to see who is spending big and which campaigns stand out.
This year there seems to be mixed reviews on who stood out, and most campaigns were packed with big celebrity names. However, there were three campaigns that stood out to me thanks to their use of well-known characters.