Cadbury + Neighbours

Cadbury’s campaign to promote its new Cadbury Darkmilk bar features references to Australian series Neighbours.

The campaign named “It’s a Bit Grown Up” features Jason Donovan, who played Scott Robinson in 559 Neighbours episodes from 1985. He drops a reference to ‘the big wedding’ and calls his dog Bouncer, both references to Neighbours. 

 

Born Licensing managed the licensing of Neighbours.

Neighbours © Fremantle Limited 2018

Contact

London: +44 7438 301 920
david.born@bornlicensing.com

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