RED
CHARACTER OVERVIEW:
The Angry Bird, Red has become famous for channeling his anger and directing it at the green, egg-stealing pigs. Despite his aloof demeanour, Red has become a hero in the bird community, using his leadership skills to rally the entire flock of Angry Birds against their piggy rivals. To Red, keeping the eggs safe is the highest priority – even if that means he has to maybe interact with others from time to time.
ABOUT PROPERTY:
Over five billion game downloads, 25+ million social media followers, and 96% brand awareness make Angry Birds a timeless favourite for fans. Launched in 2009 as a popular mobile game, the brand has since evolved into a globally recognised media franchise, spanning various entertainment and consumer products, two feature films, a long-form Netflix series and location-based entertainment. With the brand's versatile and inclusive portfolio, relatable characters and trademark humour, Angry Birds has turned into an evergreen brand that is suitable for all ages.
LIKES:
Being in charge
Sarcastic punchlines
Order
DISLIKES:
Pigs
Injustice
Being bothered
NATURE:
Hot-headed
Sarcastic
Loyal
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