Film

TM & © 2016 TWENTIETH CENTURY FOX. FILM CORPORATION. ALL RIGHTS RESERVED

Television

© 2016 FREMANTLEMEDIA

Animation

TM & © NICKELODEON. ALL RIGHTS RESERVED

Toys & Games

© 2016 HASBRO

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About Born Licensing

We love entertainment. We also love advertising. But what we love most is when they come together.

Creative agencies from around the world call on us to manage their licensing needs including:

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About David Born

David has worked in the entertainment brand licensing industry for over 12 years. He’s the former Head of Licensing for FMCG & Promotions EMEA at Cartoon Network. He was also Manager of FMCG & Promotions at Warner Bros. Australia.

David has worked with a wide range of clients including:

Who we work with

We work with the biggest brands in the world across film, TV, animation, toys, board games, video games and user generated content.

Our relationships include:

fox sony hasbro nickelodeon cn   more

How can entertainment brands be used in advertising?

Advertising and entertainment have one great thing in common: the art of storytelling. There are a variety of ways that entertainment brands can be used in advertising such as:

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Existing Footage

Use of existing footage or stills

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Character Likeness

Tapping the likeness of a characters

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Thematic Elements

Leveraging themes and plots

Iconic Phrases

Using instantly recognisable and memorable catch phrases

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Bespoke Animation

Working with studio animators to develop new and unique animation.

New+Existing Footage

Combining new and existing footage.

Latest Blog Posts

FAQ

If you have a question regarding licensing entertainment brands in advertising, head over to our Frequently Asked Questions page by clicking on the below button.

Contact

London: +44 7438 301 920
david.born@bornlicensing.com

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WHERE ADVERTISING & ENTERTAINMENT COME TOGETHER

Film

TM & © 2016 TWENTIETH CENTURY FOX. FILM CORPORATION. ALL RIGHTS RESERVED

Television

© 2016 FREMANTLEMEDIA

Animation

TM & © NICKELODEON. ALL RIGHTS RESERVED

Toys & Games

© 2016 HASBRO