BORN LICENSING:
LICENSING AGENTS
FOR PARAMOUNT
BORN LICENSING HAVE BEEN THE APPOINTED AGENT FOR PARAMOUNT SINCE 2015
Paramount, is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic studios, networks and streaming services, its portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV and Simon & Schuster, among others. The company delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, Paramount provides powerful capabilities in production, distribution, and advertising solutions.
Nickelodeon, now in its 42nd year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing, and feature films. Nickelodeon is one of the most globally recognized and widely distributed multimedia entertainment brands for kids and family, available in more than 400 million households across 170+ countries and territories, via more than 100+ locally programmed channels and branded blocks. Outside of the United States, Nickelodeon is part of ViacomCBS Networks International, a division of ViacomCBS Inc. (Nasdaq: VIACA, VIAC). Nickelodeon and all related titles, characters and logos are trademarks of ViacomCBS Inc.
PARAMOUNT BRANDS:
NICKELODEON BRANDS:
CBS BRANDS:
MTV BRANDS:
© 2022 VIACOM INTERNATIONAL INC. ALL RIGHTS RESERVED
BORN LICENSING’S WORK WITH PARAMOUNT BRANDS
Being the appointed licensing agent for Paramount has allowed us to be involved in high-profile advertising campaigns using Paramount characters. We’ve worked closely with brands and their creative agencies to license Paramount brands for over 5 years, generating hugely successful global advertising campaigns.
Born Licensing managed the licensing process for all these campaigns from start to finish, and our unique agency relationship with Paramount allowed us to do so without charging any clearance fees to the client. We work closely with all parties to ensure the licensing process runs smoothly, allowing the creative agencies and brands to focus on what they do best.
Envestnet licensed the money-obsessed Mr. Krabs from SpongeBob SquarePants for their campaign which featured custom animation made specially for the campaign. READ MORE >
Donatello from the Teenage Mutant Ninja Turtles starred (in incredible CGI form) in Direct Line’s ‘We’re On It’ campaign showcasing Direct Line’s response speeds. READ MORE >
Uber Rides licensed SpongeBob SquarePants and Teenage Mutant Ninja Turtles for a special Halloween campaign. READ MORE >
T-Mobile licensed clips of SpongeBob SquarePants for a series of campaigns that ran across the Netherlands. READ MORE >
Instagram’s work with their global campaign, ‘Stories Are Everywhere’, featuring SpongeBob SquarePants. READ MORE >
Oikos licensed a clip of SpongeBob SquarePants for their Super Bowl 2021 campaign. READ MORE >
Facebook India’s creative agency Wieden+Kennedy Amsterdam reached out to us with a request to license a well-known animation clip as part of the ‘Live What You Love’ campaign. READ MORE >
EA Games and Madden NFL licensed a clip of SpongeBob SquarePants for their campaign by Johannes Leonardo. READ MORE >
The Martin Agency licensed a clip featuring the SpongeBob gang giving Squidward Tentacles a much-needed hug for this spot for Ritz. READ MORE >
SPEAK TO US ABOUT LICENSING A PARAMOUNT BRAND OR CHARACTER:
We are specialists in licensing for advertising and marketing only. We cannot assist with inquiries relating to consumer product licensing, film screenings, or clearance requests for non-advertising content such as documentaries. As such we will only respond to inquiries relating to advertising.
Interested in licensing for consumer products? Our friends at Born to License can help!
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