BRAVE HEART LION

CHARACTER OVERVIEW:
Brave Heart Lion takes on a similar role to Tenderheart Bears' relationship with the Care Bears, as the leader of the Care Cousins. Boisterous, loud and overbearing, Brave Heart Lion exemplifies his namesake in every way... most of the time. Despite an occasional fear of the dark, he is usually the first member of the Care Bear Family to dive head-first into any situation, accompanied by his trademark "Chaaaarrrgge!" Reckless to a fault, he would always prefer the straightforward approach to any kind of subtle strategy, but when the going gets tough, his powerful roar can call friends to his side and give any dire situation a fighting chance.

ABOUT PROPERTY:
Introduced in 1982 through consumer products, greeting cards, and later a series of animated television shows and feature films, Care Bears is one of the most popular and endearing children’s properties in the world. Fans of all ages are drawn to the lovable, huggable bears from Care-a-Lot who inspire all to have fun, share, and care. The Care Bears first appeared in their own television specials in 1983 and 1984, followed by a long-running animated TV series and the leap to the big screen in 1985-87 with The Care Bears Movie trilogy. Care Bears & Cousins, a Netflix original CGI-animated series, launched in fall 2015. In 2019, a brand-new look and mission for the Care Bears was introduced in Care Bears: Unlock the Magic, a 48 episode, 2D animated series currently airing in the US on Cartoon Network, Boomerang, and HBO Max via its Cartoonito preschool block. In 2022, the Care Bears are celebrating 40 years of sharing and caring through the launch of new consumer products with key retail partners and a range of new toys with Basic Fun. 

 


LIKES:

  • Roaring

  • Courage

  • Leading the Care Bear Cousins

DISLIKES:

  • Whispering

  • Scaredy cats

  • Bad hair days

MOTTO:

  • “CHARGE!”


PREVIOUS ADVERTISING WORK:

Google license clip of Care Bears for a TV commercial

 
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