SILVER
CHARACTER OVERVIEW:
Silver is a brilliant young bird with a beautiful mind. She’s an ace engineering student, and she’s also Chuck’s sister, which comes with it’s own baggage–er, advantages. Like Chuck, Silver is blessed with the gift of speed, but it’s her brain that runs at a million miles a minute. This allows her to solve complex equations and get out of tricky situations in the blink of an eye.
ABOUT PROPERTY:
Over five billion game downloads, 25+ million social media followers, and 96% brand awareness make Angry Birds a timeless favourite for fans. Launched in 2009 as a popular mobile game, the brand has since evolved into a globally recognised media franchise, spanning various entertainment and consumer products, two feature films, a long-form Netflix series and location-based entertainment. With the brand's versatile and inclusive portfolio, relatable characters and trademark humour, Angry Birds has turned into an evergreen brand that is suitable for all ages.
LIKES:
Science
Inventions
Tickle fights
DISLIKES:
Dishonesty
Grumpiness
Being called a kid
NATURE:
Whip-smart
Outgoing
Inventive
PREVIOUS ADVERTISING WORK:
