BORN LICENSING:
LICENSING AGENTS
FOR CARE BEARS
BORN LICENSING ARE THE APPOINTED LICENSING AGENT FOR CARE BEARS
Cloudco Entertainment (formerly American Greetings Entertainment) is the owner for iconic entertainment brands such as Care Bears™, Holly Hobbie™, Madballs™, Packages from Planet X™, Twisted Whiskers™, Buddy Thunderstruck™ and its newest IP, Tinpo™. Cloudco Entertainment develops multi-platform entertainment franchises across all media channels and extensive consumer merchandising programs that immerse children and adults in brands they love.
Introduced in 1982 as consumer products, greeting cards, and later an animated CGI television show, Care Bears is one of the most popular and endearing children’s properties in the world. Fans of all ages love these huggable bears who inspire all to have fun, share and care. No strangers to television screens, they first appeared in their own television specials in 1983 and 1984, and then made the leap to the big screen in 1985-87 with The Care Bears Movie trilogy. They got their first television series from 1985 to 1988, which is currently available to watch on Netflix. Care Bears & Cousins, a Netflix original series, launched in autumn 2015 and continues to delight fans around the world. Care Bears: Unlock the Magic, a 2D animated series featuring a new look and home for the Bears, launched early 2019 on Boomerang.
Since their debut, the Care Bears have brought the values of caring and sharing to generations of children and have become part of the culture for hundreds of millions of fans worldwide. Their message of cooperation and understanding has helped the brand generate more than $5bn in worldwide retail sales.
CARE BEAR CHARACTERS INCLUDE:
Care Bears TM & © 2020 Those Characters From Cleveland, LLC. All Rights Reserved.
BORN LICENSING’S WORK WITH CARE BEAR CHARACTERS
As appointed licensing agents for Care Bears and Cloudco Entertainment’s other brands, Born Licensing work closely alongside brands and Rights Holders to produce engaging global advertising campaigns that generate real results. With extensive experience in the licensing industry, Born Licensing handle everything from licensing to approval processes, leaving brands and Rights Holders to do what they do best.
Google licensed a Care Bears clip featuring the character Swift Heart Rabbit for a 30' spot. READ MORE >
SPEAK TO US ABOUT LICENSING A CARE BEAR CHARACTER FOR YOUR ADVERTISING CAMPAIGN
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