CHARACTER OVERVIEW:
James is the little boy who first meets The Snowman in Raymond Brigg’s classic adventure. He is an inventive and resourceful young boy who quickly makes friends with The Snowman and is willing to go on an exciting adventure with him!

ABOUT PROPERTY:
Penguin Ventures is the licensing and consumer products division of Penguin Random House Children’s who manage and exploit a portfolio of Global iconic literary brands and characters: Peter Rabbit, The Snowman, Spot, Flower Fairies and more, across product, experience and digital. Penguin Ventures find new ways to tell the world's favourite stories by creating strategic partnerships in licensing, retail, promotions, experiential, theatrical, exhibitions; in location-based experiences; and across the digital landscape.


LIKES:

  • The Snowman

  • Flying and magic

  • Santa Claus

DISLIKES:

  • Adventures ending

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We build brands that matter. With over 80 businesses started every hour, yours needs to stand out. (hug) was founded to give passionate and ambitious businesses owners a competitive advantage in today’s crowded market.

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THE SNOWDOG