THE SNOWMAN
CHARACTER OVERVIEW:
One winter’s night, a snowman comes to life and an unforgettable adventure begins. Raymond Briggs’ favourite classic is a true piece of Christmas magic. This timeless story captures the wonder and innocence of childhood and is now recognised throughout the world. The Snowman’s nostalgic and enduring appeal has become a much loved staple of the festive season.
ABOUT PROPERTY:
Penguin Ventures is the licensing and consumer products division of Penguin Random House Children’s who manage and exploit a portfolio of Global iconic literary brands and characters: Peter Rabbit, The Snowman, Spot, Flower Fairies and more, across product, experience and digital. Penguin Ventures find new ways to tell the world's favourite stories by creating strategic partnerships in licensing, retail, promotions, experiential, theatrical, exhibitions; in location-based experiences; and across the digital landscape.
LIKES:
Cold fridges
Santa Claus
Christmas trees
DISLIKES:
Fire
